Post by account_disabled on Dec 9, 2023 6:29:24 GMT
So that from there we can extract information that shows us, with hard data. The strategy: less tests, fewer errors The strategy to follow if we want to launch a campaign that is successful and that also does not have so much trial and error, if we work with technology and metrics, the day we launch the campaign for the first time, it has a much better chance of being successful in a longer period of time. short. With a smaller amount of trial-and-error because we are already based on hard data.
What is happening on the internet.Social listening as a market research tool Home Internet Strategy Social listening as a market research tool Market Research | Prospect Factory A good campaign is based on knowledge Digital Marketing Service of the market. And in the digital world we know that social listening allows us to know the volume, the sentiment of the conversations about a brand, a person or a political party and identify the influencers on the topic. However, social listening as a market research tool is little used.
If you incorporate it into your digital strategies, you will be able to position yourself above your competitors. Listen to investigate If you plan to launch a product or service and you want to discover what the message is, the phrases, the words that need to be put in the brochure, on the website, in the communication, it can be done with a social listening sweep. And it doesn't have to be a continuous listening process, you can do a month-long exercise. During this period.